I’ll never forget the moment when it all clicked. We’ve been working with Anytime Fitness franchises across Australia for a while now. Running social media ads, generating a solid number of leads, and getting decent results. Nothing to complain about, right? The classic lead forms were doing their job, bringing in potential clients at a […]

Let’s face it… Keeping up with social media can feel a lot like running on a hamster wheel. You post, you hashtag, maybe even sprinkle a meme or two – but it still feels like you’re not getting anything out of it. And the worst part? You’re not even sure why. We business owners, we’ve […]

The thought of spilling your guts online for people to see can be a little daunting. You might be worried about giving away your “secret sauce” to the competition or sounding like you know it all. Maybe you’ve even heard somewhere that “blogging is dead”. And honestly… we get it. Those concerns aren’t totally unfounded. […]

PICTURE THIS: You’re sitting across the table from a promising job candidate. They’ve got the right qualifications, a polished resumé, and all the right answers.  But there’s ONE glaring omission – their work experience section is completely blank.  No past jobs, no projects, no references. Nothing. Nada. Zilch. Would you trust them to deliver results […]

We are thrilled to announce that Purple Bunny Marketing has become a major partner of the Greater Springfield Chamber of Commerce! This exciting collaboration is set to bring a new wave of engaging and informative content to the business community of Greater Springfield. As part of our partnership, we are dedicated to enhancing the Chamber’s […]

Let’s be real… Cold emails & cold calls are some of the biggest banes of the existence for business owners. The first thing you’d probably do when you get one is… DELETE. And when they do manage to get with you on the phone? It’s a full-on battle of wills just to get them off. […]

Let’s be honest: as a business owner, Instagram probably isn’t your favourite thing. But it’s a necessary evil, a platform you know you need to be on, but one that often feels like an absolute headache, The constant algorithm changes, the pressure to create endless content, and the struggle to keep up with the latest […]

Even if you think it’s outdated or ineffective… and can’t see how it applies to your business.  Hey you! Do you think that your business doesn’t need email marketing?  I’ll bet you that I can change your mind in the next 5 minutes.  Doesn’t matter if you own an electrical company, a plumbing company, real estate […]

5 Key Marketing Metrics you need to be monitoring in 2024!  In the faced-paced and ever-changing world of digital marketing, hoppin ahead of the competition requires more than just creative campaigns and engaging content. To truly understand the impact of your efforts, it’s crucial to track and analyse key marketing metrics. These metrics provide valuable […]

Social media is like a fast-paced game of hopscotch—constantly changing and full of surprises. Keeping up with the latest trends across platforms is crucial for businesses aiming to hop ahead in the digital world. So, buckle up, hoppers, as we dive into the top social media trends for 2024! 1) Delegating Social Media Tasks to […]